WASHINGTON, April 18, 2024 /PRNewswire/ — EARTHDAY.ORG, the global force behind Earth Day, is partnering with the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire out of home (OOH) advertising industry, for the sixth year in a row! OAAA and their membership are supporting the launch of a national (OOH) campaign … Read more
Corinne Gudovic to join as Head of Consumer; Tera Miller to join as Head of Creative Planning Senior-level Hires Build on Multiple Years of Double-Digit Growth NEW YORK, April 10, 2024 /PRNewswire/ — Ruder Finn, one of the world’s largest independent communications and integrated marketing agencies, announced today that Corinne Gudovic and Tera Miller will join … Read more
The Summer Olympics in Paris are poised to set a record for advertising revenue, according to NBCUniversal. Dan Lovinger, President of Olympic & Paralympic Partnerships at NBCU, said $1.2 billion has been collected to date, which is just shy of the all-time mark. “The new record is coming,” Lovinger said Tuesday during a media conference call, and … Read more
AMC Networks is rolling out cheaper, ad-supported tiers for all of its niche streaming services after putting ads on its flagship AMC+ bundle late last year. The new versions will all be up and running by the end of the 2024-25 upfront, the company said Monday. It will convene its annual upfront presentation to ad … Read more
Company is spearheading the future of Pro AV with an innovative inventory system built to address global challenges NEW YORK, April 7, 2024 /PRNewswire/ — LED Solutions LLC today announced that it is rebranding and will now operate under the name Avendor. The new identity reflects a strategic initiative to spearhead the future of Pro AV … Read more
The City of Johanneburg has declared war on unauthorised advertising signs and the Johannesburg Metropolitan Police Department (JMPD) has got to work. Superintendent Xolani Fihla, a spokesperson for JMPD, has highlighted that Johannesburg municipalities’ specific by-laws regulate outdoor advertising. These by-laws cover approval procedures, maintenance, and removal, with defined penalties for violations. Official city stickers … Read more
Anna Barclay | Getty Images News | Getty Images Advertising guru Martin Sorrell has questioned the prospects of Donald Trump’s newly public Truth Social platform, saying it was currently “unfathomable” that clients would want to buy ads on the site. The British businessman told CNBC on Wednesday that the former U.S. president’s social media platform … Read more
GroupM, the media buying arm of advertising giant WPP, is planning to double its annual investment in women’s sports and create a dedicated marketplace to facilitate deals. The company said the initiative will begin in the 2024-25 upfront, with an initial roster of advertisers including Adidas, Google, Ally and Unilever to be supplemented with more … Read more
MIAMI, March 23, 2024 /PRNewswire/ — Levine Kellogg Lehman Schneider + Grossman LLP (LKLSG) is informing investors in the Swedish gaming firm Evolution AB (publ) (“the Company” or “Evolution AB”) (OTC: EVVTY) about a newly initiated securities class action lawsuit and the nearing deadline for investors wishing to be designated as the lead plaintiff in … Read more
The Department of Justice sued Apple on Thursday, saying its iPhone ecosystem is a monopoly that drove its “astronomical valuation” at the expense of consumers, developers and rival phone makers. The lawsuit claims that Apple’s anti-competitive practices extend beyond the iPhone and Apple Watch businesses, citing Apple’s advertising, browser, FaceTime and news offerings. “Each step … Read more
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