film industry: Not theatrics, meaningful content to drive fortunes of film industry

In the years since the Covid-19 pandemic shifting audience tastes have given rise to two divergent trends in India’s exhibition industry. According to the latest Ficci-EY media and entertainment report, footfalls in theatres (single screens and multiplexes) have fallen by 9% to 900 million in 2023 from 994 million in 2022. But, gross box-office collections … Read more