What are the next steps for women’s college basketball after title game drew 18.9 million?

South Carolina’s 87-75 victory over Caitlin Clark and Iowa in the women’s NCAA championship game averaged 18.9 million viewers on ABC and ESPN, making it the second most-watched non-Olympic women’s sporting event on U.S. television. The audience for Sunday’s game — where the Gamecocks capped an undefeated season by winning their fourth national title and … Read more

18.7 million: Early figures from NCAA women’s title game make it most-watched hoops game in 5 years

BRISTOL, Conn. — South Carolina’s victory over Caitlin Clark and Iowa in Sunday’s women’s NCAA championship game had a preliminary audience average of 18.7 million on ABC and ESPN. The only sporting events in the United States to draw a bigger TV audience since 2019 have been , the World Cup and the Olympics. The … Read more

Lights, cameras, Clark: Iowa’s superstar guard gets prime-time spotlight Saturday on Fox

Caitlin Clark has set records on and off the court. The University of Iowa’s superstar guard is on track to do something never accomplished by a women’s basketball player. Appear on all four broadcast networks in the same season. Clark and the third-ranked Hawkeyes host No. 14 Indiana on Saturday night on Fox. Iowa is … Read more