The Best Wool Trench Coats London Fashion People Will Love

It’s no secret that ownership of a classic camel trench coat is practically an unwritten rule amongst Londoners. From early spring through to late autumn, you’re bound to encounter at lease one or two every time you step outside. Whilst they’ll fair a drizzly day with more elegance than a rain coat or a bomber jacket, when you’re … Read more

The Toteme Shearling Jacket Everyone Is Wearing on Instagram

Spotting a single trending buy can sometimes be like looking for a needle in a haystack, and it’ll take weeks of running through Instagram with a fine-tooth comb to stumble across a noteworthy style. Other times, however, you need merely glance over your feed to see that a product is really popping off. Well, this has certainly been the case with a certain A/W 23 Toteme jacket, and … Read more

Sienna Miller Wore the Moto Boot Trend in the Chicest Way

Wrapping up against the biting British breeze, new mum Sienna Miller was spotted yesterday on a walk in London styling appropriately fuzzy layers. Wearing a Londoner favourite, the actor reached for an oversized shearling coat in a soft oatmeal shade, which she layered over a tonal mushroom-hued jumper for her walk in the city. Tapping into a nostalgic footwear trend … Read more

8 Low-Key Yet Elegant H&M Trends to Try in 2024

Looking at H&M’s new-in section, it’s clear to see the brand is approaching the new season with refinement. Yes, there are prints and colours peppered without the rows of product, but I’d say 90% of the pieces fall into the pared-back category. Because of this, H&M’s trends for 2024 are a little harder to spot, … Read more

From H&M to Hailey, the Grey Cardigan Trend Is Everywhere

Of all the winter items trending at the moment, I think my favourite has to be one of the most humble I’ve spotted for a few years now. Void of flashy colours or extravagant designs, this season all I’m pining for is a simple (you could argue “boring”) grey cardigan. 2024’s new-season grey cardigans vary from light grey tones to dark slate, … Read more

3 Fresh Ways the Scandis Are Updating Their 2024 Outfits

As we settle into the new year I’m brimming with a new-found motivation to refresh my winter wardrobe. Tired of the jeans and jumper rotation I’ve found myself living in for the past few months, I’m this winter determined to incorporate some refresh additions that match my new-season mood. On the hunt for some fresh styling inspiration, there’s no … Read more

The 14 Best Navy Jumpers to Add to Your 2024 Winter Capsule

Photo: After extensive research, it would appear that Alexa Chung’s most called-upon item is a classic navy knit. She has frequently sung the praises of the humble wardrobe staple, often decreeing it as her most-worn, most-shopped and most often missed item when she’s without one. Bringing an elevated edge to a winter outfit that a black knit simply can’t match, the elegant neutral (yes, … Read more

The 11 Best Leopard-Print Coats, Hands Down

Is it just me, or has leopard print never looked better? Whilst any editor will argue that a leopard-print coat is a wardrobe staple akin to a leather jacket or a pair of black boots, this OTT coat style has spent the past few years laying low and out of the spotlight, preparing to pounce once again. And this … Read more

Everyone Is Suddenly Wearing the Wool Skirt Trend Right Now

Along with slim, rectangular specs and pointed-toe court shoes, wool skirts are right on track for a major comeback this winter. Whilst it certainly wins practicality points—wool is, of course, a winter-weather non-negotiable—that’s not the only reason we’ve fallen for this heavy-weight fabric in skirt form this time around. Adding structure and texture, sleek wool skirts offer a malleable … Read more

The Burgundy Accessories Trend Makes Every Outfit Look Chic

Every year when we move into January and the depths of winter, there are a few rituals I like to incorporate into my day-to-day life to make the darkest month feel a little brighter. In terms of routine, this often looks like a candle-lit dinner or a sunrise walk, and if we’re talking fashion, you’ll find … Read more