Nike nears eight-figure endorsement deal with basketball star Caitlin Clark

By Bloomberg Published Apr 18, 2024 Nike Inc. is nearing an eight-figure endorsement deal with basketball star Caitlin Clark ahead of her professional debut set for May, according to a person familiar with the negotiations. Reuters Clark, who was selected as the top pick in the WNBA draft by the Indiana Fever this month after … Read more

Nike CEO blames remote work for innovation slowdown

Nike President and CEO John Donahoe. Source: Nike Nike CEO John Donahoe on Friday blamed remote work for the company falling behind on innovation, saying that it’s tough to be disruptive when people are working from home.  In an interview with CNBC’s Sara Eisen from Paris, Donahoe was asked about the company’s lack of fresh … Read more

Nike CEO acknowledges it went too far in direct push

Illuminated trademark of the American athletic footwear and apparel corporation Nike, Inc. seen on the Nike Store window in Antwerp, Belgium. (Photo by Karol Serewis/SOPA Images/LightRocket via Getty Images) Karol Serewis | Lightrocket | Getty Images Nike CEO John Donahoe acknowledged Friday that the company moved too far away from wholesale partners like Macy’s and … Read more

Nike rises after sales beat on strength in US, China

By Bloomberg Published Mar 22, 2024 Nike Inc. reported sales that were stronger than anticipated as the company ramps up a multiyear cost-cutting plan in the face of weaker demand for its sneakers and apparel. Nike The world’s largest sportswear retailer reported revenue of $12.4 billion for the quarter ended Feb. 29, higher than analysts’ … Read more

Nike needs a comeback. Adidas just wrote the playbook.

By Bloomberg Published Mar 21, 2024 When Nike Inc. reports its third-quarter earnings on Thursday, investors will be looking for signs that the world’s biggest sportswear company is beating back a growing field of challengers.  Nike Nike Chief Executive Officer John Donahoe should learn from his counterpart at Adidas AG, Bjorn Gulden, whose efforts to energize the … Read more

Nike to lay off 2% of employees, cutting more than 1,500 jobs

A man wearing a protective face mask walks past a Nike brand store in Kyiv, Ukraine, on Dec. 10, 2020. Valentyn Ogirenko | Reuters Nike is cutting 2% of its current workforce, or more than 1,500 jobs, as part of a broader restructuring, the company said late Thursday. The Beaverton, Ore. based sneaker giant said … Read more