By Reuters API Published Apr 30, 2024 Strong demand for its retro-style Gazelle and Samba sneakers helped drive Adidas’s strong first-quarter growth, especially in its home market of Europe, the company said on Tuesday, as the company moves on from its damaging break-up with rapper Ye. Reuters While its home market saw growth, North America … Read more
By AFP Translated by Nicola Mira Published Apr 22, 2024 Defending Adidas’s decision not to enter into a bidding war with US rival Nike, Bjorn Gulden, CEO of the German sport apparel and equipment group, said Adidas will continue to be interested in major football kit supply deals, including one for the French national team, … Read more
By Reuters API Published Apr 16, 2024 Adidas on Tuesday raised its 2024 profit outlook after what the German sportswear giant said was a better than expected first quarter. Reuters In an unscheduled announcement, the company said it now expects full-year operating profit of about 700 million euros ($744 million), up from 500 million euros … Read more
By AFP Published Apr 3, 2024 Controversial rapper Kanye West repeatedly yelled at black employees and praised Adolf Hitler as an “innovator”, according to a new lawsuit filed in California on Tuesday. Kanye West in New York on September 7 2018. – RANDY BROOKE / GETTY IMAGES NORTH AMERICA/AFP/ARCHIVES The artist, who is also known … Read more
By Reuters API Published Mar 13, 2024 Adidas CEO Bjorn Gulden did not discuss business with rapper Ye when they met after the Superbowl last month, he said on Wednesday, after a post on Instagram by Ye, previously known as Kanye West, sparked speculation. Adidas Ye posted a photo of the pair with the caption … Read more
By Reuters API Published Mar 13, 2024 German sportswear giant Adidas said on Wednesday it expects a decline in its sales in North America this year, blaming a still overstocked market there, as the company continues to sell off the sneakers from its axed Yeezy line. Reuters Currency-neutral sales in North America are expected to … Read more
By Bloomberg Published Feb 28, 2024 Time is running out for Stephen Curry. The star Golden State Warriors guard says he hopes to have four or five years left in his National Basketball Association career. But with retirement on the horizon, he’s rushing to capitalize on his athletic triumphs by bringing his brand off the … Read more
By Bloomberg Published Feb 1, 2024 Adidas AG slumped after the German sports apparel maker said negative currency movements mean its profit this year will be less than half of what analysts were expecting. Reuters Operating profit should be around €500 million ($542 million) in 2024, Adidas said late Wednesday. That’s below the average analyst … Read more
By Reuters API Published Feb 1, 2024 German sportswear maker Adidas expects operating profit to nearly double to about 500 million euro ($542.3 million) this year after the company’s break-up with Kanye West and the discontinuation of its Yeezy business. Reuters Adidas booked an operating profit of 268 million euros in 2023, according to an … Read more
By Reuters API Published Dec 8, 2023 As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX. After a high-profile fallout with Ye, the artist previously known as Kanye West, ended its highly profitable Yeezy shoe … Read more
